Pricing
Choose a WatMark plan based on your team size, conversation history needs, and integration requirements. Prices are in UAE dirhams (AED) or US dollars (USD). WhatsApp messaging charges from Meta are separate from your WatMark subscription. AI usage and custom development may also cost extra.
Everything your small team needs to manage WhatsApp conversations.
Billed monthly
Included
5 users
WhatsApp messaging charges apply separately.
Key features
For businesses that rely on WhatsApp every day.
Billed monthly
Included
10 users & unlimited history
WhatsApp messaging charges apply separately.
Key features
Connect WatMark to your systems with advanced API access and integration support.
Billed monthly
Included
Unlimited users & history
WhatsApp messaging charges apply separately.
Key features
UAE · Dirhams
Meta’s charge for delivered messages, separate from your WatMark plan.
Per month
AED 0.00
AED 0.00
Offers, launches, and campaigns
AED 0.2115 / message
AED 0.00
Orders, shipping, and reminders
AED 0.0576 / message
AED 0.00
One-time passwords and logins
AED 0.0576 / message
AED 0.00
Replies inside the 24-hour window · 1,000 free each month
AED 0.0576 / message
UAE rates from 1 October 2026. The first 1,000 service messages each month on a business number are free. Meta can revise them. See template examples
See how Starter, Business, and Enterprise compare.
| Feature | Starter | PopularBusiness | Enterprise |
|---|---|---|---|
| Users | 5 | 10 | Unlimited |
| Conversation history | 3 days | Unlimited | Unlimited |
| Shared inbox | Included | Included | Included |
| Team dashboard | Included | Included | Included |
| Internal team chat | Included | Included | Included |
| Tags | Included | Included | Included |
| Task boards & tickets | Included | Included | Included |
| Quick replies | Included | Included | Included |
| Campaigns | Included | Included | Included |
| Bulk messaging | Included | Included | Included |
| Automation | Included | Included | Included |
| Meta lead forms | Included | Included | Included |
| Click-to-WhatsApp ads | Included | Included | Included |
| Website widget | Included | Included | Included |
| WhatsApp Commerce | Included | Included | Included |
| Quotations & invoices | Included | Included | Included |
| Appointments | Included | Included | Included |
| Multiple WhatsApp numbers | Included | Included | Included |
| Templates | Included | Included | Included |
| WhatsApp API setup support | Included | Included | Included |
| Translation | Included | Included | Included |
| Notification alerts | Included | Included | Included |
| AI assistant | Add-on | Add-on | Add-on |
| API | Not included | Standard | Advanced |
| Webhooks | Not included | Included | Included |
| Custom integrations | Not included | Not included | Included |
| Integration support | Not included | Not included | Included |
| Support | Standard | Priority | Dedicated |
Currency
Plan prices are shown in UAE dirhams (AED) or US dollars (USD). Toggle currency on this page.
WhatsApp messaging
Meta charges for delivered WhatsApp messages are billed separately. The calculator on this page shows UAE (AED) rates only; rates for other countries differ and Meta can revise them. Messaging charges are not included in the plan price.
AI
AI usage is billed separately based on consumption.
Custom development
Quoted separately based on requirements.
Give your team one place to manage customer conversations, internal team chat, bulk campaigns, automation, Facebook and Instagram lead forms, Click-to-WhatsApp ads, a website widget, commerce, quotations, appointments, and scheduling.
